Chanel Tompkins Design
Objective:
To create a unique bath and body campaign for a specific target audience. This branding and identity campaign should include; a logo and letterhead system
(including pattern), a promotional poster, 4 bath products, 2 additional products, 1 bag, 1 box, and bag tags.
Concept:
Terpene Zen concept focuses on the health benefits of CBD infused products for the average middle-aged man. This line will include a body spray, soap bar, shampoo and conditioner, topical pain relief lotion, and beard balm, These products are focused on being Eco-friendly and bio-degradable both in the production process and in packaging design. The line also focuses on the health benefits of CBD infused products, including muscle and joint pain, arthritis, nausea, psoriasis, as well as wrinkle and anti-aging.